Recommendations

If you ever met Shasta, you can immediately tell she enjoys learning about the psychology behind any design and how to influence user behavior. She has also shown a keen interest in learning about the 'why'/strategy before she starts projects. She has always excelled at content-driven strategy tasks and is a quick learner.
Shasta has a strategic mind; she approaches every project thoughtfully and takes the time to research the client and understand the strategy for every task she needs to take on. Shasta also has excellent presentation skills; she is very persuasive and presents articulately, thoughtfully, and confidently.
Additionally, Shasta is a joy to work with. She is always positive and makes everyone she works with feel at ease.
I would welcome the opportunity to work with her again in the future.

- Carolina Ferrero, Senior Director, CX/UX, ROI DNA

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I've had the pleasure of managing Shasta for a year and a half, and I can confidently say she would be an extraordinary asset to any UX team. She is a conscientious UX-er with excellent attention to detail - taking the time to thoughtfully research each client and fully understand the strategy before starting a project. She's driven by the psychology of UX and how to positively influence user behavior - often coming up with unique solutions to everyday UX challenges.
While working on my team, she has excelled at everything from persona development and user journey mapping, large-scale, enterprise site IA tasks, to complex interactive wireframes. Most importantly, she has a confident, persuasive communication style - winning over client stakeholders with her thoughtful, articulate presentations. Shasta has been called 'a joy to work with' by many clients and colleagues, and I wholeheartedly agree.

- Jennifer Marostica, Associate Director, UX Team, ROI DNA

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Shasta is a very hard-working person & is always curious to learn more. Her strategic mind is always on the lookout for creative solutions with strong & logical reasoning to complex problems, which is critical for being a good UX designer. She is a quick learner and is never afraid to take up challenges. Her superpower is her ability to present & communicate with ease. She will be a great asset to any team she joins!

- Ananya Kumar, Senior UX Lead, ROI DNA

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“Shasta has a really good eye for aesthetic details that draws the user in. She listens and through a mysterious process of osmosis is able to produce beautiful UX designs that are really contemporary and inviting to User engagement. Shasta is committed to delivering high-quality products for her clients and she cares deeply about the feeling that her designs convey in the process.”

- Pauline Chew, Senior Program Manager, ServiceNow

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“Shasta grew exponentially in the IDF UX Bootcamp course. While she has an excellent composition eye, evinced by her photography, UX was a completely new arena for her. Shasta put her strong business and customer relations skills to work for her and really excelled in the course. Her outputs were really excellent, and she always sought clarity with each methodology she learned. She was extremely organized, pragmatic, and always kept the user in mind. Shasta has incredible empathy for her users, and people in general, which served her very well in user testing. She learns very quickly, has a fantastic attitude, is always quick to smile and laugh, and was really easy to work with. Shasta took constructive criticism very well and always employed the suggestions very well, and even took the principles to the next level without guidance. Shasta has a wonderful and very creative thinking process, yet is always anchored by her previous business and process knowledge, truly a left and right-brained Designer. I highly recommend Shasta as a Team member and a proactive individual contributor.”

- Tina M Adams, Sr PayPal UX Enterprise Tooling Strategist | UX/UI Mentor | Innovation Consultant

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“I have seen Shasta repeatedly exemplify leadership, facilitate groups and inspire teams to come together and stay on point until solutions were found. She has a great analytic mind, balanced by deep intuition, and a sound understanding of group dynamics.  Over the ensuing four years, Shasta demonstrated class, consistency, happiness, flexibility, and effectiveness.  I, therefore, cannot recommend her more highly.” 

- Dr. Hugh O'Doherty, Professor, Harvard University

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“Shasta McBride and I were colleagues for five years a global, volunteer-based community organization. I admired her ability to listen for agreement, speak her thoughts aloud, and offer encouragement to others. During my tenure as Chair, Shasta was an eager and helpful apprentice in learning how to serve and manage a global community and guide its members into effective action. Her ability to work with social media and her creative disposition led to useful solutions."

- Magdalena Valderrama, Director, Seigler Springs Community Redevelopment Association

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“Shasta is highly developed as a person. The effect of this is to make her reliable, drama-free, and resilient, but still completely warm and relatable. I sincerely know that anyone with the opportunity to work with Shasta should seize it immediately. She’s that good.”

- Nathan Otto, Safe Conflict Project Founder

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“Working with Shasta is both enjoyable and inspirational. She has a wonderfully positive and happy attitude that is contagious, and her approach to work is expansive and creative. She doesn't just do the work that is handed to her, she takes a lot of initiative in finding ways to make everything more streamlined and professional. She has a good eye for beauty which has had a direct effect on our working environment and our image to the outside world. She has actually given us a 'face' on social media that is inviting, effective and beautiful.  Working with Shasta has been very valuable, both personally and professionally.” 

- Aura Bakker, TWP Financial

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“Shasta is a powerful light, full of progressive thinking and open to creative direction. She is a pleasure to work with and I always laugh a lot with her.”

- Carmen Morrow, Feature Film Editor

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“Shasta is a positive force of nature that brings a seemingly endless source of light and energy to those she meets and the projects she takes on. She is genuine to herself and to others which I believe to be one of her greatest qualities.”

- Steven Murashige, Film Director

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"Shasta brings ideas into reality and facilitates business goals and actions. For all of the projects we've worked on together over the last five years she has brought tremendous energy and creative thinking to problems large and small. When I have needed her for my projects she always has an “up for anything” attitude and a seemingly unending supply of expansive energy and creative problem solving."

- Rebecca Culbreth, Fine Art Photographer